When the countries largest big-box home-center chain was looking for a complete merchandising change to their hand-tools department they turned to VI. We designed a complete merchandising system that was ergonomically designed to better present products to the consumer while maximizing space and increasing sales. The following represents one small part of a complete in-line system that was used.
View Hardware Wall Display
When the Nations largest Office Supply Store was looking for an answer in increasing Cell-Phone sales and presentation to their customers, VI provided solutions. The developed unit met all the needs in presentation and functionality, but was also designed to convert easily in the ever changing personal technology field. The unit featured here converts from cell-phone to GPS or Palm without the need to replace the entire fixture, only the security mounted cradles. Planning upfront in a quickly changing market helps your marketing dollars work harder for you.
View Cell-Phone Display
When it came to supporting a multi-million dollar marketing campaign at the retail level, VI delivered the solution. VI designed a retial display unit that supported the brand image and communicated their marketing message at the point of purchase. The unit clearly provided the consumer with the marketing message, product facts and more importantly actual samples of the brand to aid the consumer in their purchase decision. Turning shoppers into buyers is the goal at VI in our merchandising solutions.
View Counter Surfaces Display
When it came to providing the consumer with samples of the different garage door options that our client has available, VI delivered results. We designed a store fixture unit that provided for sample panels to be displayed showing design and color choices of each garage door. The samples could be easily removed at store level as new colors and styles were made available allowing for flexability at the retail level. Planning ahead and allowing for changing consumer trends is part of our design mindset at VI.
View Garage Door Display